Search Engine Optimization

This week was interesting - learning more about keywords, titles, and links to help my site  with search engine optimization. Since my web business is a blog I think applying these principles is a little tricky. I almost need to work on my sites credibility first before I spend additional money on ads, and time on titles/keywords.
 The following two words I found useful in helping me accomplish this: Unique value. I need to determine my sites unique value. What is it that will make people want to stay on my site and read the various content? Also, is my content shareable? I need to go through my site slowly to determine these things. Once I have I can then work on backlinking and networking a little bit more.
Next week I noticed that our study topic is social media which I'm looking forward to. I think this will further help me in my search engine optimization goals.

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